Monday, February 20, 2012

NSFM2012 - Day 19

Featured snack: (Limited Edition) Coconut M&M’s

Rating: 2 1/2 blocks

Review:

Mars Corporation is well-known for constantly adapting, improving, and spinning-off its various products to create buzz and boost sales. Well, I fell for it again the other night.

I have always been a sucker for coconut in all of its artificial or natural forms so it was a pretty safe bet that I would like these. Coconut, however, is not a flavor known for its subtlety so the real surprise was how tastefully Mars was able to introduce the flavor without it becoming overpowering or cheap-tasting as the snack progressed. I was a little confused about whether there was actual dried, sweetened coconut inside the M&M’s themselves as one might expect there would be based on M&M’s other varieties. You are probably thinking, “Why didn’t you just look at the ingredients on the package?”. Well, this might sound silly but I was eating them in the dark on the way home from the convenience store and they were so good that I finished them by the time I got home and by then I didn’t care. I guess that last sentence is as descriptive a review as I can give.

Happy snacking,

Seth